A marketing technologist is taking his analytics instincts to Wall Street’s playbook. Miami-based Quantivix, founded by George Llizo, is introducing an AI-led quantitative research venture.
The company says markets should be studied with measurable evidence, not gut feel. It is building its approach around AI, historical analysis and systematic trading methods.
Research First, Trading Second
Quantivix describes itself as a quantitative research and financial technology venture. Its stated idea is that decisions should rest on defined processes and measurable criteria.
That means testing strategies against historical data before trusting them. It also means judging how those strategies behave when market conditions change.
AI sits at the center of the plan. The company says it is applying AI to market data analysis, research automation and pattern identification.
Those tools run alongside established techniques, including statistical research and technical indicators. The aim is to tell whether past relationships are consistent enough to justify further study.
The company is also candid about limits. Models can fail when markets change, when execution differs from the test, or when a strategy is overfit to history.
That candor matters in a field where backtests flatter. Quantivix says it emphasizes validation and risk awareness for that reason.
Overfitting deserves a closer look. A strategy can be tuned until it explains the past perfectly. It can still fail on the next day.
Serious quant shops guard against that with out-of-sample tests and strict rules for what counts as evidence. Quantivix names the risk, which is a start.
It has not yet published how it will test for it.
A Focus on Futures
Its research targets exchange-traded futures markets. Those include equity indices, precious metals and energy.
Futures offer deep historical records for studying price behavior, momentum and volatility. They also let a firm test how a strategy responds to different regimes.
One stated priority is knowing when to stay out. The company says avoiding exposure can be as important as finding a trade.
Futures are a natural choice for systematic work. Contracts trade on exchanges with standard terms, and data is plentiful.
That makes automated testing easier than in thinly traded assets.
Quantivix says its longer-term vision includes AI-assisted research systems and technology-enabled investor reporting. It also mentions possible future investment management.
For now, the firm presents itself as a research and technology effort. It has not announced a fund or performance results.
The Founder’s Path
Llizo is a Miami technology entrepreneur. His background spans digital advertising, analytics, automation and business strategy.
He has worked on advertising and marketing for major automotive brands, including Nissan, Lexus, Honda and Alfa Romeo. That work built a focus on measurable outcomes.
Llizo says he saw parallels between marketing analytics and financial-market research. That led him to explore applying computational methods to quantitative finance.
Marketing and quant finance share a habit. Both ask what a signal is worth once the noise is removed.
Llizo’s pitch is that his analytics training transfers. That claim is still to be proven in markets.
His story fits a Miami pattern of operators crossing into finance. MAIN’s look at Miami fintech Jeeves raising $110M for stablecoins shows capital moving the same way.
Miami’s AI investors are also getting more attention. MAIN reported that OpenEvidence hit a $15 billion valuation.
Quantivix is far earlier than either. It is a stated plan, not a track record.
The company’s own disclaimer is clear. Its announcement is informational and not an offer to sell any investment product. It also says hypothetical results do not guarantee future performance.
Readers should treat it that way. What matters now is whether Quantivix shows its work.
If it publishes methods, tests and results, it can earn trust in a crowded field. Until then, Quantivix is a Miami idea worth watching.
Sources: 1. IssueWire: Tech Entrepreneur George Llizo Introduces Quantivix: Miami’s AI-Led Quantitative Research Firm (November 4, 2026) 2. MAIN: Miami Fintech Jeeves Raises $110M for Stablecoins 3. MAIN: Miami’s OpenEvidence Hits $15 Billion Valuation